Promotions Portfolio : Deliver Us From Eva

Promotion Strategy

We created a lifestyle marketing campaign in the top 10 markets. Our street team prominently placed impressionable materials in over 3,000 salons, beauty supply stores, and soul food eateries.

We arranged an unprecedented nationwide deal between hosiery giant L'eggs & Focus Features to support the theatrical launch of 'Deliver Us From Eva". Sweepstakes insert cards were placed inside over a half-million L'eggs packages.

Our company arranged avertorial support in 500,000 per month circulation publication "Elite Black Hair & Trends Magazine.